COVID-19 Destination Recovery Strategies: Earth Day Special EditionApril 21, 2020
In honor of Earth Day’s 50th anniversary, this special edition webinar focused on how destinations and tourism partners can renew their focus on sustainability and destination stewardship coming out of the COVID-19 crisis.
After an update on the latest findings from their Coronavirus Travel Sentiment survey on the evolving impact of COVID-19 and how DMOs are responding, Erin Francis Cummings, President & CEO of Destination Analysts, shared a few highlights from the Destination Management edition of The State of the American Traveler, focusing on how U.S. travelers see sustainability. Cathy Ritter, Director of the Colorado Tourism Office, and Kristin Dahl, VP of Destination Development at Travel Oregon, discussed how Colorado and Oregon, two leaders in destination development, are thinking about sustainability during the COVID-19 crisis and throughout recovery. Chris Seek, CEO of Solimar International, a global leader in destination development, highlighted three specific next-step opportunities for destinations, highlighting international examples.
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Visit Miles Partnership’s collection of research, resources and recommendations for DMOs and tourism organizations navigating COVID-19: Clarity in a Time of Change.
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